Monday, 3 October 2011

USA's "Psych" Social TV Campaign Scores With Fans (Mashable)

USA Network launched a fun new interactive social media mystery game tie-in for its hit TV show Psych. The game is called #HashTagKiller and it takes place on the Web using Facebook's Open Graph API. The game launched on Wednesday and will unfold online over the next seven weeks. The game uses video created with the cast specifically for the game, as well as puzzles, clues and Facebook messages between series leads Shawn and Gus. Users can visit hashtagkiller.com to get started and sign up

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